![]() “Zimride Turns Regular Cars Into Taxis With New Ride-Sharing App, Lyft,” May 22, 2012. ![]() lyft-sells-zimride-carpool-service-to-rental-car-giant-enterprise/. “ Lyft Sells Zimride Carpool Service to Rental-Car Giant Enterprise.” AllThingsD, July 12, 2013. lyft-sidecar-and-uber-closer-to-cloning-each-other-and-cabs/. “Competition Brings Lyft, Sidecar and Uber Closer to Cloning Each Other.” AllThingsD. What's Yours Is Mine: Against the Sharing Economy San Francisco County Transportation Authority, “TNCs Today: A Profile of San Francisco Transportation Network Company Activity,” June 2017, 5. Rani Molla, “Uber’s Market Share Has Taken a Big Hit,” Recode, August 31, 2017, lyft-market-share-deleteuber-decline-users.Ĥ. Darrell Etherington, “ Lyft Raises $1 Billion at $11 Billion Valuation Led by Alphabet’s CapitalG,” Tech Crunch, October 19, 2017, lyft-raises-1-billion-at-11-billion-valuation-led-by-alphabets-capitalg/.ģ. Lyft Blog, “ Lyft Is Now Live across 40 States,” August 31, 2017, /posts/live-across-40-states.Ģ. The project was titled “Mapping Inequalities in the On-Demand Economy” and funded by the Robert Wood Johnson Foundation.ġ. That’s been frustrating not only for me but a lot of other drivers as well.” They have more on-the-ground support than Lyft. And, when I need an issue solved, it’s easier to get in touch with Uber than it is to get in touch with Lyft. And in Atlanta, Nicholas Stewart told me he prefers to drive for Uber over Lyft because “they’ve been more loyal to me, so to speak.” He went on to say, “I know a lot of the management team. When drivers choose to work for Lyft, it’s not necessarily out of an antipathy they developed toward Uber. In Salt Lake City, Lyft seems to offer enough work that drivers don’t need to seek work from more than one company. In my travels, some regional differences have emerged over time in how drivers assess Uber and Lyft. Lyft was founded in 2012 in the United States: by 2017, it had become available in forty states.1 Lyft achieved an $11 billion valuation by the fall of 2017.2 Recode reported that Second Measure, a research firm that tracks credit card purchases, determined that Lyft had 23.4 percent of the ridehail market share in the United States and Uber had 74.3 percent.3 The corporate practices of Uber and Lyft in managing drivers aren’t identical, but their similarities vastly outnumber their differences. Uber may be the dominant player on the ridehail stage, but many Uber drivers work simultaneously for Lyft and other competitors. As such, sure, Snapchat only added an enhancement to its current modus operandi.Uberland: How Algorithms Are Rewriting the Rules of Work ![]() There are many among us who could claim so, however, let’s not forget that the app introduced links to its snaps, back in July, effectively stating that the image is not the medium anymore, and admitting that users want to discover content and information on their app. Does this go beyond Snapchat’s main premise? Perhaps.īut it provides deeper integration with third party apps and platforms, and these may turn out to be the life vest Snap Inc could need soon. Users will be able to swipe up to some snaps and see more info or connect with other services such as Lyft, Uber, OpenTable or Resy ( editors note: AirBnB works with Resy, too). Context Cards basically enhance the swipe up capability already present in the app. So, Snapchat is launching a new feature – named “Context Cards.” It’s nothing groundbreaking to be honest, but it’s something. The real deal, is to change the platform itself. However, these changes are all part of part of the drill – and will eventually be copied by Facebook. So, Snapchat has been reacting, and has launched a series of updates in the last few months – most notably its AR art Lens and a new tool to manipulate and change the colour of the sky in Snaps. AdvertisementsĪccording to an interesting interview, Evan Spiegel claims that “evolving really quickly is part of the job here.” This statement rings particularly true these days, as Instagram Stories have surpassed Snapchat in terms of active users, and there are even reports that influencers are fleeing the hyped platform. Snapchat is launching a new feature named “Context Cards” that enhance the platform’s ‘swipe up’ feature, and provides deeper integration with third party apps and platforms.
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